IT Services and IT Consulting
How FinPlusTech Scaled From 3 to 15 Employees — Without the Growing Pains
5x
5x team growth in one hiring cycle.
$2M+
Saved over $2M in operational overhead costs.
About
FinPlusTech, Inc. helps financial institutions build reliable, compliant, and enterprise-ready AI systems. From AI strategy and model development to MLOps and governance, the company enables organizations to deploy responsible AI that improves decision-making, automates operations, and scales securely within complex regulatory environments.
Industry
IT Services and IT Consulting
Company size
11 – 50 employees
Founded
2022
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"We started with just 3 and now we’re a team of 15. East Consulting provided exceptional support in employee management. They ensured connection through support and activities."
Michael Tan
Country Manager
The Challenge of Scaling Beyond the First Few Hires
FinPlusTech builds AI systems for financial institutions, high-stakes work that demands engineers who are sharp, reliable, and fast to onboard. When the team decided to scale their team, the founders had a problem most growing companies face: they didn't have the bandwidth to run a thorough hiring process themselves. Generic job boards brought in volume, not quality. Candidates looked good on paper but weren't vetted for the precision their work required. Every bad hire cost them time they didn't have.
They needed someone to own the search, to find the right technical talent, quickly, and filter hard before anyone got to an interview.
Precision Hiring across Overlooked Markets
East Consulting took over the sourcing and hiring process entirely. Rather than pulling from the same oversubscribed talent pools, we looked to South Asia, a region with deep engineering capability that most companies aren't actively recruiting from. Every candidate was rigorously vetted across three dimensions: execution, communication, and culture fit.
This wasn't bulk sourcing. It was targeted recruitment built around FinPlusTech's specific growth stage and technical requirements. The result was a pipeline of candidates who were ready to contribute from day one, not candidates who needed months to ramp-up.
“East Consulting didn’t just support hiring or operations, they brought structure to how the team functioned as it scaled. The best part of working with them was the fact that every hire made it through a process built around their standards, not ours.”
Arjun Mehta
Head of Engineering
Building Structure Around Team Growth
Hiring fast creates a different kind of problem: suddenly there's a team to manage. Payroll, benefits, compliance, onboarding structure, these things don't manage themselves and they take real time away from the work that actually grows a business.
East Consulting stepped in as FinPlusTech's HR partner, handling the operational layer completely. Payroll ran on time. Benefits were structured and compliant. People ops was handled with consistency so every new hire felt the structure of a mature company, not a startup scrambling to keep up with itself.
Helping Founders Stay Focused on Growth
Headcount is one thing. A team that's connected, supported, and engaged is another. As FinPlusTech scaled, East Consulting stayed involved, running activities and touchpoints that kept the growing team cohesive. For a company whose engineers work on complex, high-focus problems, that sense of connection matters.
The founders didn't have to think about morale or team cohesion. They had people handling it. So, they focused on what mattered most.
"What surprised us most was the HR support. Payroll, benefits, keeping the team connected, it all just worked. We didn't have to build any of that infrastructure ourselves."
Daniel Carter
Head of Operations